Raised in Tampa, Florida. J. Swift is a huge fan of lyricism & incorporates clever rhymes in his songs. Similar to the greats before him, you might not catch all of his unique wordplay with one listen. His goal is to tell short stories with stunning imagery & detail. J. Swift has always been a fan of East coast music, but puts a twist on it since he is from the South. When asked who his rap style is similar to; his answer is a mix of Fabolous (metaphors & punchlines) & T.I. (southern bred & dope boy swag). The rap game needs an intelligent artist who can appeal to the streets, the club scene, & still spit 16 bars of flame. He considers himself a true emcee having both star power & concept control. He will single handedly delete the connotation that southern rap is watered down. J. Swift feels he is better than a lot of new artists & is patiently waiting for his time to shine.